A few weeks ago, we unveiled a fresh, new look for our best-selling Extra Pale Ale, Lightbulb. It's the same beer you all love, but with a new design that takes our drinkers directly into the Verdant Mind Garden. We see Lightbulb as a gateway beer into our world, and drinking it brings back memories of the excitement we felt brewing it for the first time – a true "Lightbulb Moment" for us!
To celebrate this feeling, we've been collaborating on a series of "Lightbulb Moments" projects with inspiring individuals and businesses. Today, we're thrilled to announce the first of these collaborations, with our good friends and expert craft chocolate makers, Chocolarder. Introducing the Lightbulb Chocolate bar!
Working with experts from other industries is incredibly refreshing. On this project, both teams shared their experience and skills to carefully craft a unique chocolate bar that we are all truly proud of.
To learn more about this project, we invite you to take a peek behind the scenes and watch how it all took shape. ⬇️
The Lightbulb Chocolate bar has been created using a crunchy 'beercomb', saturated with Simcoe and Centennial hops, delivering mouthwatering bursts of bright Lightbulb flavour paired with the naturally tropical fruit taste of Ponta Figo dark chocolate. Both the perfect Christmas stocking filler for a loved one and for your own moment of indulgence, it’s available now on our webshop.
Keep your eyes peeled for future “Lightbulb Moments” projects, coming soon!